About Us

Hello from Nintendo

Whether you grew up with Nintendo games and systems or you’re just hearing about us for the first time, we’re glad you’re here.


Read on to find out where we are and how we got here.

Redmond, WA
North Bend, WA
Redwood City, CA
Vancouver, BC, Canada
Toronto, Ontario, Canada
Austin, TX
New York City, NY
US Map
Select a location for more information
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Redmond, WA

Nintendo of America (NOA) headquarters is located here, along with Nintendo Company Ltd. subsidiaries NST (Nintendo Software Technology Corporation) and NTD (Nintendo Technology Development Inc.)

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North Bend, WA

Home to the NOA Distribution Center, which provides shipping support to U.S. retailers and customers.

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Redwood City, CA

Here you’ll find the Sales and Marketing departments, as well as NMI, a dedicated merchandising field team who work with retail stores across the country.

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Vancouver, BC, Canada

Nintendo of Canada Ltd. (NOCL) has its headquarters here. NOCL is responsible for the marketing, sales and distribution of Nintendo hardware, accessories, and first party games in Canada.

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Toronto, Ontario, Canada

The sales office for NOCL is located here.

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Austin, TX

This location is home to Retro Studios, a game developer and wholly-owned subsidiary of Nintendo Company Ltd. (NCL). Founded in 1998, Retro Studios is dedicated exclusively to creating Nintendo products.

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New York City, NY

Nintendo NY is Nintendo’s one and only customer facing retail store and is a flagship destination for the brand. Located in historic Rockefeller Plaza in the heart of Manhattan, the store showcases Nintendo products, hosts gaming events, and welcomes fans from around the world.

Nintendo History

1889
Fusajiro Yamauchi began a small business manufacturing “Hanafuda” playing cards in Kyoto, Japan.
1989
1963
Changed company name to Nintendo Co. Ltd. and started manufacturing games in addition to playing cards.
1978
Created and started selling coin-operated video games using microcomputers.
1980
Announced a wholly-owned subsidiary, Nintendo of America Inc. (NOA). Started selling the Game & Watch™ product line.
1980
1981
Developed and began distribution of the coin-operated video game, Donkey Kong™. This video game quickly became the hottest selling individual coin-operated machine in the business.
1981
1982
Merged New York subsidiary into NOA and headquartered in Redmond, WA.
1983
Established Nintendo Entertainment Centers Ltd. in Vancouver, B.C., Canada to operate a family entertainment center.
1985
The Nintendo Entertainment System™ (NES™) launched in America and became a smash hit.
1985
1989
Introduced Game Boy™, the first portable handheld game system. Originally bundled with the Tetris™ game, it was an instant phenomenon.
1989
1991
The 16-bit Super Nintendo Entertainment System™ (Super NES™) was released in the U.S.
1991
1996
Nintendo 64™ (N64) launched in the U.S. on Sept. 29th, along with the critically-acclaimed Super Mario 64™ game.
1996
1998
Nintendo introduced Game Boy Color™. Pokémon™, a breakthrough game concept for Game Boy, was introduced to the world and generated a nationwide craze to “Catch ‘em All!”
1998
2001
Launched the Game Boy™ Advance and the Nintendo GameCube™ systems. The Nintendo GameCube was the first Nintendo system to use optical discs instead of cartridges for its games.
2001
2004
Launched the Nintendo DS™, an innovative, dual-screen handheld gaming system.
2004
2006
Nintendo introduced the Wii™ system and with it several advanced features. Wireless motion-sensitive controllers, built-in Wi-Fi capability, and a host of other features made Wii the best-selling latest generation console system in the world.

Reggie Fils-Aime was appointed President and COO of NOA.
2006
2008
Wii also became the first system purchased by more than 10 million Americans in a single year.
2008
2011
The Nintendo 3DS™ system also launched, letting users view and play 3D content without special 3D glasses.
2011
2012
The Wii U™ system launched with an innovative Wii U GamePad controller that offered users new ways to play together, including off-TV. This system also introduced support for amiibo™ accessories.
2012
2016
Launched the first Nintendo mobile app, Miitomo™. Over 10 million users downloaded this app.
2017
The Nintendo Switch™ system launches, along with hits including Super Mario Odyssey™ and The Legend of Zelda™: Breath of the Wild.
2017

Much more to come…

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